The Daily Mail Affiliate Happy Hour is an event that brings together professionals from across the media industry, providing a relaxed setting for networking, conversation, and socializing.

This year’s event was held on a rooftop in New York City on a summer evening, so we wanted the visual tone to feel cool, vibrant, and reflective of the season. As part of the creative team, we were responsible for designing the event assets to align with Daily Mail’s brand identity while capturing the relaxed atmosphere of the event.

The assets were developed in close collaboration with my colleague Isa Gucci and the Creative Director.